Member News — DMR Architects Supports SB One Bank Rebranding with Interior Redesign of its Weekhawken Location
August 6th, 2018
DMR Architects completed plans for the redesign of SB One Bank’s Weehawken banking center located within The Avenue Collection luxury condominium complex at Port Imperial, the first location to undergo renovations since the bank formerly known as Sussex Bank rebranded in early 2018.
DMR’s design support’s the bank’s focus on providing a private, intimate space for employees and customers to collaborate on higher-level needs, a break from a layout that conveys the more transactional and impersonal experiences at other banks where customers and bankers are often physically separated by counters or desks, and in some cases, windows.
“While online banking can address many customers’ needs, financial investment and saving is still a very personal matter,” said Vito Giannola, Senior Executive Vice President and Chief Banking Officer for SB One. “DMR Architects created a welcoming environment where our team members can create on-on-one relationships with clients and customize their banking needs.”
“Online data breaches at banks, stores, and web sites are driving people back into the banks,” said Lloyd Rosenberg, AIA, President and CEO for DMR Architects. “The SB One Weehawken banking center renovation is a prototype space that supports an experience that customers can’t get online or in other banking institutions.”
For more information about DMR Architects work creating and refitting spaces for financial institutions, call 201.288.2600 or log onto www.dmrarchitects.com.