Member News — Matrix New World Engineering Names New Internal/External Marketing & Communications Expert
July 13th, 2018
Matrix New World Engineering (Matrix) is pleased to announce Christine Corliss has joined Matrix as their Internal/External Marketing & Communications Leader. Christine will be overseeing the company’s communication efforts nationally.
Ms. Corliss will manage and support the company’s internal and external Marketing and Public Relations team, developing and implementing a wide range of digital, print, web-based and social media content to raise the visibility of company projects, initiatives and staff. She will develop key branding strategies and templates for company-wide use and distribution; manage the development of project materials for distribution to media outlets; coordinate the flow of information throughout the company, including support of the company’s internal communications platform; support the company’s overall communications strategy; conduct technical writing reviews of company deliverables; and assist with preparation of marketing materials, including company project sheets, resumes, expert profiles, and website content. Additionally, she will assist in the development of business proposals.
According to Jayne Warne, President, “We are delighted to have Christine join our team. Her expertise in strategic marketing and communications as well as her technical writing and organizational abilities make her a welcome addition. We look forward to working with Christine as the company continues to expand.”
Ms. Corliss brings to Matrix an extensive communications, organizational and management background. She is a highly regarded writer and speaker, specializing in technical brand development and communications strategies. Ms. Corliss presents regularly at marketing and management conferences and meetings on “The Importance of Brand”. With more than two decades of marketing, public relations, training and mentoring in various industries.
Ms. Corliss has overseen and implemented development and maintenance of numerous product user guides, advertisements, customer case studies, quick reference cards, and bylined articles. Ms. Corliss contributed to and consulted on several books in the broadband applications and technologies fields, including frame relay and ATM technologies. Recently, she coordinated the successful launch of a new company division within the beauty industry, organizing launch events and speaking opportunities, website design and content, and all associated packaging, marketing, and advertising collateral.
Ms. Corliss has amassed experience in media planning, creative direction, business development and marketing where she gained valuable knowledge in strategic marketing and the importance of building strong and lasting business relationships. Her forte lies in creating long-term relationships across multiple platforms. She is proficient on numerous software systems covering everything from Microsoft to various photo-editing and graphics programs.
“I am excited to embark on a new challenge with Matrix and look forward to working with the team to further develop their brand and communications. I am fortunate to be joining such a respected company that prides itself on its unrivalled industry services and specialists.”
To speak with and/or set up an interview with Matrix, please contact Amy Delman, Amy Delman Public Relations, LLC, 201.563.4614or [email protected].
A graduate of Carnegie Mellon University in Pittsburgh, PA, with a Bachelor of Science in Technical Writing, Editing and Psychology, Christine received her MBA – Phi Beta Kappa from Seton Hall University, South Orange, NJ. She is a member of the Public Relations Society of America (PRSA), has sat on numerous boards, and is a dedicated volunteer. Ms. Corliss can be contacted at [email protected].
Formed in 1990, Matrix is a leading woman-owned full-service engineering and environmental services firm. Matrix is working on a wide range of infrastructure, building and environmental projects for public and private-sector clients throughout the United States. The Florham Park, NJ-based company has offices in the Northeast as well as Arizona, Louisiana and Texas.
For more information on this firm, contact Dennis Petrocelli at 800.747.MATRIX, or [email protected].